Andrea Bassett, B2B Copywriter, Toronto
Andrea Bassett, executive ghostwriter & content marketing writer, shares her success stories and testimonials here.
One-sheet project summary: On this project, I work with the Marketing team to create reader-friendly and educational articles for the Echoworx corporate blog about cybersecurity issues and solutions, including encryption.
Read MoreOne-sheet project summary: This project included interviewing a subject matter expert and revising an article to turn it into a more compelling business development tool, using elements of B2B copywriting.
Read MoreOne-sheet project summary: This project included minor revisions, major re-writes and writing new collateral. My contribution included reviewing and improving more than 63,000 words worth of B2B content.
Read MoreWorking with a former marine who's an emergency room physician and Starting Strength coach--a guy whose job is literally saving lives--is humbling and rewarding. But how was it for him?
Read MoreOne-sheet project summary: I was the author of the “Employee Assistance Programs” chapter of the fourth edition of Employee Benefits in Canada.
Read MoreOne-sheet project summary: I was the co-author of the “Employee Assistance Programs and Other Employee Benefits” chapter for the 16th edition of the Morneau Shepell Handbook of Canadian Pension and Benefit Plans.
Read MoreRead all about how Starting Strength coach and emergency physician, Dr. Jonathon Sullivan, is changing lives in Farmington, Michigan. This is John C's success story.
Read MoreRead all about how Starting Strength coach and emergency physician, Dr. Jonathon Sullivan, is changing lives in Farmington, Michigan. This is Ann's success story.
Read MoreEver wonder who helps folks get over traumatic experiences and get their lives back? It's trauma counsellors like Mobina Hasan. It was an honour to write her (to-be-launched!) web text. But, what did she think?
Read MoreRead all about how Starting Strength coach and emergency physician, Dr. Jonathon Sullivan, is changing lives in Farmington, Michigan. This is Val's success story.
Read MoreRead all about how Starting Strength coach and emergency physician, Dr. Jonathon Sullivan, is changing lives in Farmington, Michigan. This is John R's success story.
Read MoreIt was quite a pleasure working with Hamza Khan, an award-winning marketer who's also down-to-earth. But how was it for Hamza?
Read MoreEver wonder where to turn when your parents need help finding a place to retire? That's exactly why Bojana Nedic started Pearl's Choice. What a pleasure it was to help her with her LinkedIn profile. But how was it for Bojana?
Read MoreWant to talk about working with a professional ghostwriter?
Contact me today to have a no-obligation chat about your next thought leadership content marketing project.
Andrea Bassett is an executive ghostwriter and content writer who specializes in working with executives and marketing teams at corporate wellness, group benefits, insurance, employee assistance programs (EAP) and digital health organizations.
To chat about an upcoming thought leadership or content marketing project, connect with Andrea at andrea@redsailwriters.com or 647-502-3187. To receive Andrea Bassett's free and fun monthly newsletter, Secrets from an Executive Ghostwriter, click here.
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